Trend Analysis & Market Research
Identifying consumer trends, market opportunities and competitive insights to inform product strategy and design decisions.
Creative direction & mood boards
Developing a clear creative vision through inspiring visual storytelling, concepts and seasonal direction.
Colour design
Creating considered colour palettes and colour application strategies that align with brand identity and product range objectives.
Collection building
Shaping balanced and cohesive product assortments that meet both customer needs and commercial goals.
Product design
Designing functional and innovative outdoor and performance apparel from initial concept through to development.
CAD development
Producing clear and accurate technical CADs that communicate design intent and support efficient product development.
Tech packs & fittings
Creating detailed technical specifications and managing fit reviews to ensure products are ready for successful production.
